M.GApr 11, 20192 min readBlog post 9 Team evaluation and personal reflection: In the discussion of doing the trend book everyone has agree to do different part from the trend book, as a team everyone should have its...
M.GApr 11, 20191 min readBlog post 8 RecommendationsPress and Influencer Event create ‘Instagramable’ venue and theme, create topic in the social media using hastage on #infuseeast by...
M.GApr 11, 20193 min readBlog post 7 Literature research methods and review (1000 words): Gucci two main competitors are Prada and Burberry. At its price range, both of the brands are well-known in the fashion industry. Both of...
M.GApr 11, 20191 min readBlog post 5 Textile analysis:Ink Dynasty Lavish velvet and wool qualities create a sense of history and nostalgia, bringing dark romance into AW 20/21's Gucci runway...
M.GMar 10, 20191 min readBlog post 6: Print, silhouette and design detail analysis Silhouette: 60s The silhouette was inspired by 60s. From the 60s we used notched collar neck in the coat dress. The button up design from...
M.GFeb 25, 20191 min readBlog post 4 Colour analysis The colour we use is inspired and chosen from A/W 2020 trend forecast from WGSN and Premier Vision. The colour choosen is inspired from...
M.GFeb 18, 20191 min readBlog post 3 Trend relevant images and analysis: For the trend book, we gather different ideas from different group members; macro trend from gardening, travel, art and etc. We came out...
M.GFeb 11, 20191 min readBlog post 2 Chosen brand consumer and brand profiles: Gucci Le Sage has decided to choose Gucci as the brand for Trend Prediction. After discussion, Gucci latest show has provided us different...
M.GFeb 4, 20191 min readBlog post 1 Individual brand brief I have chosen Christine Dior for individual brand brief. Christie Dior’s brand identity are Classical and Elegant. In the recent...